Erica is an experienced Applied Anthropologist conversant in both academia and industry settings with a demonstrated history of working internationally in universities, healthcare, telecommunications, media, and financial industries. She is skilled in Qualitative & Quantitative Research Methodologies, Ethnography, Digital Product Development, User Experience, Management, and Public Speaking. As a strong research professional with a PhD from the University of Alabama, Erica assists companies, from the board level to the team level, develop products that will delight customers through asking tough questions and providing bespoke guidance through an ethical, thoughtful product/UX development process.